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44% budget saving and 33% time saving

The Challenge


Landmark international production in

the Middle East


Broadcasting to cinema, TV and

social channels


7 days from concept to delivery with

a 25-person team


Cloud production across Saudi Arabia,

London, Netherlands and France


The Solution


Daily shoots in Saudi uploaded straight

into Edit Cloud through optimised

ingest portal


Content was AI transcribed using Mimir

and Iconik and edited with burnt in captions


Production team reviewed live edit

outputs and review links for

immediate feedback


Budget savings...


44% of post budget saved compared to on-site local editing

Time savings...


Cloud workflow across time zones enabled 33% edit time saved

Carbon savings...


Estimated 21.3 tons of CO2e was avoided

Climate impact...


Facilitating a full cloud post workflow saved 79,200 airmiles

Edit Cloud Increases Production Speed by 33%, Saves 80,000 Air Miles by Moving to the Cloud

In the fast-paced world of international production, time and budget are critical. With diverse locations, tight deadlines, and a distributed team, even the most well-planned projects can face unforeseen challenges. But what if there was a way to overcome these obstacles while dramatically reducing costs and environmental impact? And what if you could do it all within ONE streamlined platform?


Arduina Productions faced these very challenges when working on the launch of BYD for Al Futtaim Electric Mobility Company (EMC) in Saudi Arabia. From the deserts of Saudi Arabia to bustling London, a 25-person team had just seven days to capture and deliver a high-quality production for cinema, TV, and social media. In this case study, we'll unveil how Arduina Productions harnessed the power of Edit Cloud – a unified platform for talent, training, and virtual production – to achieve remarkable results, including being 44% more cost-effective and reducing editing time by 33%.


The Challenge (Arduina's Ambitious Project):

Arduina Productions needed to deliver an international production that would showcase BYD's innovative electric vehicles and commitment to sustainability. However, coordinating a 25-person team across four countries – Saudi Arabia, London, the Netherlands, and France – while managing daily shoots and a relentless 7-day deadline came with logistical challenges. Traditional production methods would have required expensive on-site editing facilities, leading to budget overruns and potential delays.


Edit Cloud: A Unified Solution for Arduina:

Arduina Productions turned to Edit Cloud, a comprehensive cloud-based platform that brings together talent communities, training resources, and virtual production suites wherever you are in the world. This allowed them to:

  • Seamlessly assemble and manage their distributed team of talent, including local crews and international experts.
  • Access on-demand training to upskill team members quickly on BYD's specific products and messaging.
  • Leverage virtual production tools for real-time collaboration and editing, regardless of location, ensuring BYD's brand vision was maintained throughout the process. 
  • 

Results That Speak for Themselves:

The unified Edit Cloud workflow revolutionised Arduina's production process, resulting in:

  • 44% more cost-effective compared to traditional on-site editing
  • 33% time-saving due to streamlined collaboration across time zones
  • 21.3 tons of CO2e avoided and 79,200 air miles saved due to reduced travel and resource consumption, aligning with BYD's commitment to sustainability 


This case study demonstrates the transformative power of Edit Cloud for international productions, even for complex projects like Arduina's launch of the BYD brand for Al Futtaim EMC in Saudi Arabia. By providing a unified platform for talent, training, and virtual production, Edit Cloud enables brands like BYD to achieve significant cost and time savings while minimising their environmental footprint. If you're looking to optimise your production process and deliver exceptional results, consider exploring the possibilities of Edit Cloud.


‘’Edit Cloud proved to be the perfect solution for such an intense, fast-turnaround production. Delivery would not have been possible without the power of the cloud workflow.’’


Dominique Delport, CEO, Arduina Partners

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